Leverage low cost design tools
If you're just getting started with a new business, or trying to learn the ropes, you may not have a huge budget or a lot of time to invest into becoming an expert graphic designer. Fortunately, there are a lot of tools that can help you get off the ground.
Limit the number of fonts
Graphic designers highly suggest that you use different fonts throughout your design, but they recognize that it’s easy to go overboard. The human eye has a tough time looking at something with too many different font styles. Try experimenting with around three different fonts and see how they
each go together, but keep the number of overall fonts under three. You can choose from fonts already in the software, and you can always download new ones online.
Use a small color scheme
Similarly, don’t overload your design with an extravagant variety of colors either. Try centering it on three primary colors, and complement it with three additional secondary colors. You can also use different tones of the same color scheme by adjusting the brightness. It’s important to remember that fonts need to stand out relative to the colored background.